India’s youngest and fastest-growing entertainment brand, QYOU Media with its Hatke/differentiated proposition, launches India’s first and only digital channel for alternative animation, The Q Kahaniyan.
Launched with a tagline, ‘HATKE KISSE, DATKE MASTI’, The Q Kahaniyan, is a digital exclusive animated content channel that targets young adults between the age group of 13 to 35 years. This recently launched digital channel caters to young adults in India with entertaining, relatable animated content.
The channel will bring to life differentiated and high-quality animated content that is sure to entertain animation lovers across age groups. The Q Kahaniyan will showcase an array of content with genres across moral stories, fantasy stories, mythology, comedy, and horror stories.
It is surely going to become the go-to destination for stress-free and guilt-free content consumption especially made for young adults. The channel will curate and telecast stories from leading Indian and global animation studios and creators such as PM Toons, Digimonks, Utkal Cartoon World, and Core Infotech. Shows such as Nattu, Bakaiti, Anokhi Kahaniya, Daravni Kahaniya, and Dilchasp Kahaniya are sure to strike a chord with viewers and create a niche for themselves as well for animated content in the growing general entertainment category.
Speaking on the launch of a channel exclusively for animated content, Krishna Menon, Chief Operating Officer, QYOU Media India, said “Globally, the interest in animated content is astonishing; in India however, the category and format is under indexed and is typically viewed from a kid’s lens. Having experienced success with animation on The Q, we believe that there exists a strong demand for such content and it is only apt for us as a disruptive and differentiated brand to take a step forward and give such content a place and platform of its own. With The Q Kahaniyan, we are curating stories that are relevant, relatable, and different from what is already available. We are certain of the channel’s success and hope to give animated content the limelight it truly deserves.”
The Q Kahaniyan is currently available on Connected TV platforms and Video On Demand platforms including Samsung TV Plus, Mi, TCL, Cloudwalker, Jio TV, Jio TV .
About Filmi Ilmi
A a vagabond, seeker, explorer, writer, movie critic, doesn't believe in destination just enjoys the journey post on FB/cineblues/
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